Canna Companion harnesses the power of cannabis to provide optimal health, comfort and care for our favorite four-legged friends. The brand’s hemp-based products are designed to support the physical and emotional well-being of cats and dogs, leveraging the natural compounds found in cannabis to keep pets in peak condition. Canna Companion approached Snap for assistance with driving traffic to its website—and converting those visitors into customers.
After meeting with Snap’s Social Media Team, Canna Companion identified two key objectives:
- Drive business growth by bringing traffic to website via social platforms
- Create and track key performance indicators (KPIs)
Considering its turbulent industry, Canna’s social efforts needed to be strategic and expertly executed to achieve these goals. Snap’s social media specialists rose to the challenge, carefully preparing a comprehensive social strategy that would compel and convert platform users.
Snap’s Social Media Team used both organic and paid growth strategies to help Canna Companion thrive, steadily building brand awareness by consistently posting on the brand’s social platforms and running traffic ads to Canna’s website. After establishing the brand’s social presence and creating a warm audience from traffic to the site, our team targeted this group with conversion ads to foster increased sales via paid advertising methods. The result? A huge increase in followers and a sizable return on ad spend.
- 93 purchases in 30 days
- $23 return on ad spend
- Over 72,000 average reach per month
With its dramatically improved social presence, Canna Companion is engaging with pet parents across the nation, delivering the incredible benefits of cannabis science to our furry family members.
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Interested in creating a gorgeous website for your business? Then don’t hesitate to call or message Snap Agency. Our team can provide all of the digital marketing services your organization needs to ensure long-term business success.