Each year, ecommerce businesses are growing, and brick-and-mortar establishments are finding themselves in stiff competition with online shops. To gain […]
What Is a Micro-Influencer?
When shopping for a new pair of shoes, which recommendation would you trust more: one from a well-placed Facebook ad […]
When Should Your Brand Speak Out?
From tense political climates to environmental concerns, today’s nearly endless list of hot-button issues seems to beg for not just […]
How Personalization Is Changing B2B Marketing
We all wish that a good marketing strategy came with a ready-made formula for success. With the perfect combination of […]
4 Reasons You Should Up Your Digital Marketing Budget
Cutting-edge marketing looks drastically different than it did even a few short years ago. We can still imagine morning routines […]
Why You Need to Set Conversion Optimization Goals ASAP
We’ve all been “that person,” writing lists and setting admirable goals as January 1 creeps around the corner. Yet, come […]
3 Things You Need to Know About Web Development
Web design and web development: the terms sound similar, and they’re thrown around in the digital marketing world more often […]
The Real Value of Reviews and Testimonials
If you’re anything like the team here at Snap, keeping up with the latest trends in the digital sphere is […]
Finding Your Digital Voice
We’ve all seen “The Little Mermaid,” the classic Disney flick about a mermaid princess who longs to experience life as […]