Commitment to Diversity, Equity and Inclusion

At Snap, we strive to foster inclusion in all aspects of company development and client interaction. We believe it a necessity that our company value and develop employees of wide-ranging backgrounds, and that in doing so we will ensure diverse and equitable insights for the betterment of all who are involved in our process.

We aim to maintain this company mission by:

  • Recognizing cognitive bias in the interview process
  • Ensuring business and employee contracts adhere to equal pay and fair treatment
  • Facilitating important discussions on cultural issues
  • Developing inclusive “target markets” for ourselves and our clients
    • How to we foster inclusivity in the content we write
    • Discussing diversity and race as part of persona workshops
    • How do we include a variety of demographics? Geo-targeting? Etc.