Stronghold® approached Snap for assistance with growing revenue through a range of digital marketing initiatives. After a new site launch, Stronghold was experiencing a sharp decline in revenue—with no historical data on sales or digital presence. After meeting with Stronghold’s leaders and key stakeholders, we were tasked with fully rejuvenating Stronghold’s existing digital marketing strategy and achieving the client’s growth goals via SEO, PPC, social media, web design and other tactics.
During a brief discovery phase, we determined which marketing tactics executed throughout the first 120 days of our partnership would drive the greatest results for Stronghold. We also used this phases to perform a competitive analysis and review the overall brand to assess potential weaknesses, threats and opportunities. Together, we determined that a robust SEO, PPC and Web Development push would be the perfect starting point. Inspired to exceed Stronghold’s marketing goals, our digital marketing experts set to work on crafting a data-driven growth strategy to drive engagement and revenue.