Ask any auto mechanic, and he or she will tell you that if even one significant piece of machinery were […]
Category: Marketing Strategy
How Should I Spend My Advertising Budget?
When it comes to allocating your advertising budget, selecting the ideal marketing or advertising avenue for your brand can feel […]
4 Ways to Leverage Customer Testimonials
When was the last time you updated the testimonials on your website or business’ Facebook page? The process of requesting, […]
4 Engagement Metrics You Should Know
It’s easy for marketers and business owners to think of engagement metrics as directly correlated to ROI. But seeing a […]
Chat Features vs. Chatbots
Have you ever been pleasantly immersed in an ecommerce shopping experience, only to be snapped out of your retail dream […]
Why You Need an Integrated Marketing Plan
Today, digital marketers and business owners are faced with the complex puzzle of effectively reaching people with relevant products, offers, […]
Battle of the Apps: Adobe Fresco vs. Procreate
For most of us digital people (unless you’re a rockstar illustrator or designer), art is hard. And drawing or painting […]
Persona-Driven Design: The Snap Philosophy
We all have specific preferences, likes, and dislikes—such as preferring a specific roast of coffee over another, a vehicle make […]
Why You Should Start A/B Testing ASAP
Even if you’ve never heard of A/B testing, you’re probably familiar with the methodology behind it. Think about the process […]